Free Marketing Guides for Lawyers

Free Guides For Lawyers

Our Complete Library of Guides for lawyers.

Hiring A Law Firm SEO Consultant

Learn How To Go About Hiring An SEO Consultant For Your Law Firm Including:

Hiring a Professional vs Do It Yourself
Finding The Right SEO Consultant
Pitfalls To Avoid
Google’s Recommendations
Questions To Ask An SEO Before You Hire Them

Getting Your Law Firm Found On Google

Learn About Getting Your Law Firm Found In Google Including:

Common myths held by lawyers about their websites
Keyword Research & Competition
On-Page Optimization
Off-Page Optimization & Link Building
Hiring A Professional

Link Building For Your Law Firm Website

Learn About How To Build Links To Your Law Firm Website Including:

Common Strategies For Building Links
Why Having A Content Creation Strategy Is Important
How NOT To Ask For Links
Types Of Websites You Want Links From
The Importance Of Having A Diverse Link Profile

Getting Your Law Firm Videos Found On YouTube

Learn How To Get Your Law Firm Videos Found On YouTube Including:

Why YouTube Is The Most Important Video Sharing Site
How To Perform Keyword Research For Video
How To Optimize Your Videos Title, Description, Tags, & Category
Other Important Factors For Ranking Videos Including Popularity, Links/Embeds, Ratings, & More
Taking Advantage Of YouTube Insight

The Top 7 Google Tools Your Law Firm Should Be Using

This Guide Will Give You A Proper Introduction To The Most Common Google Business Solutions Including:

Blogger – Free Blogging Solution
Google Adwords
Google Local Business Center
Google Alerts
Google Analytics
Google Webmaster Central
Google Website Optimizer

Law Firm Websites Done Right

This guide gives you some simple and tangible considerations that should be on your mind when you’re setting up your law firm’s website including:

Identifying The Goals For Your Law Firm’s Site
Static Sites vs. Content Management Systems
Important Technical Components of A Good Site
Content and Layout of Your Site’s Pages

Writing Content For Your Law Firm’s Website

Learn About Writing Content For Your Law Firm Including:

Why you need to produce new content on a regular basis
What producing more content can do for you
The difference in writing content for the web
How to create new content
Hiring A Professional vs. Doing it yourself

Guest Blogging For Lawyers

Benefits of Guest Blogging Include:

Exposure To New Readership
Building Authority For Your Own Blawg
Forming Relationships With Other Lawyers and Blawggers
Assistance With New Content
Fresh Perspectives and New Ideas For Your Readers

Lawyers Guide To Blogging With Wordpress

Learn about blogging for your firm with Wordpress including:

What Is A Blog & Why You Should Have One
Getting Started With Wordpress
Wordpress.org vs Wordpress.com
Wordpress Essentials
Your Wordpress Blog & Social Media
Wordpress Plugins & Resources

5 Lawyer Marketing Mistakes To Avoid

Forgetting To Do Research
Failing To Distinguish Yourself
Trying To Do Too Much In One Ad
Creating Ads That Do Not Encourage People To Take Action
Failing To Measure And Track Your Results

5 Ways To Improve Your Return On Legal Advertising

Are you spending money on advertising, attempting to grow your practice? If so, download our free guide for some helpful tips on maximizing the return on your legal advertising investment.

5 Pillars Of Law Firm Advertising

Following the guidelines set forth in this guide, is your best bet to hiring/buying efficient and effective attorney advertising and legal marketing services.